Ellen Holbrook is a Marketing and Strategy Consultant, Blogger, and Producer on the West Coast with a background in consumer products, entertainment, interactive media, social media, toys, games, *edutainment”, and interactive experiences (online / offline) for both kids and adults.
Holbrook received her BA from Northwestern and her MBA from Harvard Business School. But don’t let those degrees fool you. She also studied improvisational comedy at Chicago’s famous Second City Theatre, where many cast-members from Saturday Night Live got started. Holbrook is the Founder of ImprovBoston, Boston’s oldest and most acclaimed improvisational comedy troupe, which is still alive and going strong. There she served as Producer, Writer/Performer, and Board Chairman, and also co-chaired the Boston Resident Theatre Alliance.
After graduating from Harvard Business School, Holbrook moved to Los Angeles and worked for entertainment companies such as Brillstein-Grey and National Lampoon. She also continued to produce improv and theatrical comedies. Later, she transferred her skills to the toy industry, with stints at both Mattel and Hasbro, where she helped accelerate growth of famous toy brands such as Mr. Potato Head, Lincoln Logs, Tinker Toys, and See ‘n Say.
For the past several years, Holbrook has been a Marketing Executive and/or Consultant for entertainment and technology related companies, including RealNetworks Games Division, The Games Developers Conference (GDC), VP of Marketing at The Learning Company (Mattel Interactive), and as Head of Marketing for Berkeley Systems. She is currently an independent marketing and strategy consultant. (See Consulting Services)
Holbrook’s comedy video short, “Socko Sings,” premiered at San Francisco Indie Fest’s Digital Underground Fest, and also won the “Best of Festival” award for Commercials at the Berkeley Video and Film Festival. Socko & Friends are still around and continue to entertain children and families wherever they go.
Holbrook has completed over 30 Marathons, Ultra-Marathons and various Triathlons. She has finished the Boston Marathon twice.
Holbrook writes a blog called The Positive Thinking Diet and always enjoys contributions and suggestions!
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